The future of email marketing and how to prepare for upcoming changes
The past year has been phenomenal for e-commerce as the world has realized just how feasible switching to digital is for […]
Email Autoresponder: Purpose, Advantages, How to use
For many email marketers, the conversion of a lead stops at the point when it subscribes or opts-in to your emails. […]
Email marketing trends and best practices through the COVID-19 pandemic – 2021
Months after the world was gripped with the outbreak of the COVID-19 pandemic, we again find ourselves in the middle of […]
Everything you need to know about email A/B Testing
A successful email is not a 10-minute work! It takes hours, days and weeks. Creating an email is not just about […]
Importance of personalised emails that gets 3x more opens
What is email personalisation ? Email personalisation is an effective email marketing strategy that uses personal information of customers to send […]
Triggered email campaigns and types of trigger emails
In this blog, we walk you through the different types of trigger emails after establishing the definition and nature of triggered […]
