{"id":6252,"date":"2026-10-09T18:50:41","date_gmt":"2026-10-09T18:50:41","guid":{"rendered":"https:\/\/www.mailercloud.com\/blog\/?p=6252"},"modified":"2026-10-09T18:52:48","modified_gmt":"2026-10-09T18:52:48","slug":"best-email-marketing-for-shopify","status":"publish","type":"post","link":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify","title":{"rendered":"8 Best Email Marketing Apps for Shopify in 2026 (Compared)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Last updated: October 2026 | Pricing checked on October 9, 2026 | 10 min read<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Every Shopify store needs an email tool, but the right one depends on what you sell and how big your list is. A store doing $5 million a year needs predictive analytics and SMS. A new store with 800 customers mostly needs good-looking newsletters and a welcome email, at a price that doesn\u2019t eat its margin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We compared eight email marketing apps for Shopify on four things: <strong>how deeply they connect to Shopify<\/strong> (customer sync, abandoned carts, product blocks), <strong>automation<\/strong>, <strong>price at 1,000 to 10,000 contacts<\/strong>, and <strong>free plans<\/strong>. All prices come from each vendor\u2019s pricing page on October 9, 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Quick picks:<\/strong> Klaviyo has the deepest Shopify data. Omnisend has the best value for ecommerce automation. Shopify Email is the simplest built-in option. <strong>Mailercloud<\/strong> is the lowest-cost pick for stores that mainly send newsletters and promotions: free for 1,000 contacts and $10\/month for 5,000. We\u2019re upfront below about where each one fits.<\/p>\n\n\n\n<div style=\"background:#f0f4ff; border-left:4px solid #2B5CE6; padding:14px 20px; border-radius:0 6px 6px 0; margin:22px 0;\">\n  <p style=\"margin:0; font-size:15px; color:#2d3748; line-height:1.65;\"><strong>Quick Answer:<\/strong> The best email marketing for Shopify depends on your store: <strong>Klaviyo<\/strong> for deep Shopify data and predictive segments, <strong>Omnisend<\/strong> for the best-value ecommerce automation, and <strong>Shopify Email<\/strong> for the simplest built-in option (10,000 emails a month free). For stores that mainly send newsletters and promotions, <strong>Mailercloud<\/strong> is the lowest-cost pick: free for 1,000 contacts and $10\/month for 5,000, with Shopify customers synced via Zapier.<\/p>\n<\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\/#What_a_Shopify_Store_Needs_From_Email\" >What a Shopify Store Needs From Email<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\/#Shopify_Email_Apps_at_a_Glance\" >Shopify Email Apps at a Glance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\/#Price_Comparison_for_Shopify_Stores\" >Price Comparison for Shopify Stores<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\/#The_Mailercloud_View_Match_the_Tool_to_Your_Stores_Stage\" >The Mailercloud View: Match the Tool to Your Store\u2019s Stage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\/#Frequently_Asked_Questions\" >Frequently Asked Questions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\/#Final_Verdict\" >Final Verdict<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"what-a-shopify-store-needs-from-email\"><span class=\"ez-toc-section\" id=\"What_a_Shopify_Store_Needs_From_Email\"><\/span>What a Shopify Store Needs From Email<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Customer sync:<\/strong> new customers and subscribers flow from Shopify into your email list.<\/li>\n\n\n<li><strong>Core ecommerce flows:<\/strong> <a href=\"https:\/\/www.mailercloud.com\/blog\/automated-welcome-emails-encash-the-initial-success-of-customer-onboarding\">welcome series<\/a>, abandoned cart, browse abandonment, post-purchase and win-back.<\/li>\n\n\n<li><strong>Product content:<\/strong> product blocks and recommendations pulled from your catalogue.<\/li>\n\n\n<li><strong>Revenue reporting:<\/strong> which emails actually drove sales.<\/li>\n\n\n<li><strong>Cost that scales sensibly:<\/strong> many tools get expensive fast as your customer list grows.<\/li>\n\n<\/ol>\n\n\n\n<div style=\"background:#fffbea;border:1px solid #f6e05e;border-radius:8px;padding:14px 18px;margin:22px 0;\"><p style=\"margin:0;font-size:15px;color:#2d3748;line-height:1.65;\"><strong>Sidenote:<\/strong> Abandoned cart and post-purchase emails usually drive the most revenue per email. If your tool can\u2019t trigger them from Shopify events, you\u2019ll be leaving the easiest sales on the table. Our guide to <a href=\"https:\/\/www.mailercloud.com\/blog\/ecommerce-marketing-automation-strategies\">ecommerce marketing automation<\/a> explains each flow.<\/p><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"shopify-email-apps-at-a-glance\"><span class=\"ez-toc-section\" id=\"Shopify_Email_Apps_at_a_Glance\"><\/span>Shopify Email Apps at a Glance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"max-width:100%;overflow-x:auto;margin:24px 0;border-radius:12px;box-shadow:0 4px 20px rgba(0,0,0,0.08);\">\n  <table style=\"width:100%;border-collapse:collapse;background:#fff;min-width:860px;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n    <thead><tr style=\"background:linear-gradient(135deg,#1e3a5f 0%,#2b6cb0 100%);\"><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;border-radius:12px 0 0 0;\">App<\/th><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;\">Best For<\/th><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;\">Free Plan<\/th><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;\">Paid From<\/th><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;border-radius:0 12px 0 0;\">Shopify Connection<\/th><\/tr><\/thead>\n    <tbody>\n      <tr style=\"background:linear-gradient(90deg,#ebf8ff 0%,#fff 100%);border-left:4px solid #2b6cb0;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">Mailercloud<span style=\"display:inline-block;background:#2b6cb0;color:#fff;font-size:10px;font-weight:700;padding:2px 7px;border-radius:20px;margin-left:6px;vertical-align:middle;letter-spacing:0.3px;text-transform:uppercase;\">Our Pick<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Budget newsletters &amp; promos<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#276749;font-weight:600;\">1,000 contacts<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"font-weight:700;color:#276749;white-space:nowrap;\">$10\/mo (5K)<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Zapier sync<\/td><\/tr>\n      <tr style=\"border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">Klaviyo<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Deep Shopify data<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#d69e2e;font-weight:600;\">250 profiles<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$20\/mo<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native, deep<\/td><\/tr>\n      <tr style=\"border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">Omnisend<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Value ecommerce automation<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#d69e2e;font-weight:600;\">250 contacts<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$11.20\/mo<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native, deep<\/td><\/tr>\n      <tr style=\"border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">Shopify Email<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Built-in simplicity<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#276749;font-weight:600;\">10K emails\/mo<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$1 per 1,000<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Built in<\/td><\/tr>\n      <tr style=\"border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">Mailchimp<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Wider integrations<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#d69e2e;font-weight:600;\">250 contacts<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$13\/mo<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Shopify app<\/td><\/tr>\n      <tr style=\"border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">MailerLite<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Design for small stores<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#d69e2e;font-weight:600;\">250 subs<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$19\/mo (1K)<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native app<\/td><\/tr>\n      <tr style=\"border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">Privy<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Popups &amp; list growth<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#d69e2e;font-weight:600;\">No<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$30\/mo<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native app<\/td><\/tr>\n      <tr style=\"border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;white-space:nowrap;vertical-align:middle;\">Sender<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Big free plan<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\"><span style=\"color:#276749;font-weight:600;\">2,500 subs<\/span><\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$9\/mo (annual)<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native app<\/td><\/tr>\n    <\/tbody>\n  <\/table>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-mailercloud-best-budget-pick-for-newsletters-and-promotions\">1. Mailercloud \u2014 Best Budget Pick for Newsletters and Promotions<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mailercloud is the lowest-cost option on this list for Shopify stores whose email is mostly newsletters, launches and promotions.<\/strong> It\u2019s free for 1,000 contacts and 12,000 emails a month, and Premium costs $10\/month for 5,000 contacts with unlimited sends. Klaviyo and Omnisend cost several times that at the same size.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mailercloud connects to Shopify through <a href=\"https:\/\/www.mailercloud.com\/integrations\/shopify\/\">Zapier<\/a>, which adds new Shopify customers to your Mailercloud lists automatically. From there you can use the <a href=\"https:\/\/www.mailercloud.com\/features\/drag-and-drop-email-template-builder\/\">drag-and-drop builder<\/a>, <a href=\"https:\/\/www.mailercloud.com\/features\/segmentation\/\">segmentation<\/a>, <a href=\"https:\/\/www.mailercloud.com\/features\/email-automation\/\">automation<\/a> for welcome and win-back series, A\/B testing and AI subject lines on Premium, and <a href=\"https:\/\/www.mailercloud.com\/features\/inbox-tracker\/\">Inbox Tracker<\/a> to check placement.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Be clear about the trade-off. Mailercloud isn\u2019t a dedicated ecommerce platform. There are no native abandoned cart triggers, product recommendation blocks or Shopify revenue reports. If those flows are central to your store, choose Klaviyo or Omnisend. If you mainly need a cheap, reliable newsletter tool, Mailercloud saves you the most.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"key-features\">Key features<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Free plan: 1,000 contacts, 12,000 emails a month<\/li>\n\n\n<li>Premium: unlimited sends from $10\/month (5,000 contacts)<\/li>\n\n\n<li>Shopify customer sync via Zapier<\/li>\n\n\n<li>Drag-and-drop builder and template gallery<\/li>\n\n\n<li>Segmentation and automation (welcome, win-back)<\/li>\n\n\n<li>Inbox Tracker and built-in email verifier<\/li>\n\n<\/ul>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>Mailercloud Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Free for 1,000 contacts; $10\/month for 5,000 with unlimited sends<\/li>\n    <li>New Shopify customers synced to your lists via Zapier<\/li>\n    <li>Drag-and-drop builder and template gallery for promotions<\/li>\n    <li>Segmentation plus welcome and win-back automation<\/li>\n    <li>Inbox Tracker and built-in email verifier<\/li>\n    <li>30% off on annual billing<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>Mailercloud Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>No native abandoned cart or browse abandonment triggers<\/li>\n    <li>No product recommendation blocks or Shopify revenue reports<\/li>\n    <li>Shopify sync relies on Zapier<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> Free for 1,000 contacts; Premium from <strong>$10\/month<\/strong> for 5,000 contacts (30% off annually).<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pricing:<\/strong> <a href=\"https:\/\/www.mailercloud.com\/pricing\/?source=blog&amp;utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=listicle_shopify_email_marketing\">Free for 1,000 contacts; Premium from $10\/month for 5,000 contacts<\/a>, 30% off annually.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Small Shopify stores that mainly send newsletters and promotions on a tight budget.<\/p>\n\n\n\n<div style=\"display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:14px;background:#fff;border:1px solid #d6e4f5;border-left:4px solid #2b6cb0;border-radius:10px;padding:16px 20px;margin:24px 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;\">\n  <div style=\"display:flex;align-items:center;gap:12px;flex:1 1 320px;\"><p style=\"margin:0;font-size:14.5px;color:#2d3748;line-height:1.5;\"><strong>Try Mailercloud free<\/strong> &mdash; newsletters and promotions for your Shopify customers, free for 1,000 contacts.<\/p><\/div>\n  <a href=\"https:\/\/app.mailercloud.com\/register?source=blog&amp;utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=listicle_shopify_email_marketing_mid\" style=\"display:inline-block;background:#2b6cb0;color:#fff;font-size:14px;font-weight:600;text-decoration:none;padding:10px 20px;border-radius:999px;white-space:nowrap;\">Sign up free&nbsp;&rarr;<\/a>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-klaviyo-best-shopify-data-and-segmentation\">2. Klaviyo \u2014 Best Shopify Data and Segmentation<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Klaviyo is the most popular email platform among larger Shopify stores. It syncs orders, products, browsing and customer data in real time, and uses it for very precise segments, predictive analytics (like expected next order date) and product recommendations. It also does SMS.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The free plan covers up to 250 profiles and includes $5 of mobile messages a month. Paid Email plans start at $20\/month, and price climbs quickly as your profile count grows.<\/p>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>Klaviyo Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Deepest Shopify data sync and segmentation<\/li>\n    <li>Predictive analytics and product recommendations<\/li>\n    <li>Prebuilt ecommerce flows and strong revenue reporting<\/li>\n    <li>Email and SMS in one platform<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>Klaviyo Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Expensive as your list grows<\/li>\n    <li>Free plan limited to 250 profiles<\/li>\n    <li>Steeper learning curve<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> Free (250 profiles); Email from <strong>$20\/month<\/strong>; Email + SMS from $35\/month.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Growing stores with large catalogues and data-driven teams. See <a href=\"https:\/\/www.mailercloud.com\/blog\/klaviyo-vs-mailchimp\">Klaviyo vs Mailchimp<\/a> and <a href=\"https:\/\/www.mailercloud.com\/blog\/klaviyo-alternatives\">Klaviyo alternatives<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-omnisend-best-value-ecommerce-automation\">3. Omnisend \u2014 Best Value Ecommerce Automation<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Omnisend is built for ecommerce and is quicker to set up than Klaviyo. Prebuilt workflows for welcome, abandoned cart, browse abandonment and post-purchase are ready in minutes. It combines email, SMS and push notifications in the same flows.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The free plan covers 250 contacts. Standard starts at $11.20\/month and Pro at $41.30\/month, which adds more SMS credits and advanced reporting.<\/p>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>Omnisend Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Prebuilt ecommerce workflows that are quick to launch<\/li>\n    <li>Email, SMS and push in one flow<\/li>\n    <li>Cheaper than Klaviyo at most sizes<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>Omnisend Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Free plan limited to 250 contacts<\/li>\n    <li>Fewer advanced analytics than Klaviyo<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> Free (250 contacts); Standard from <strong>$11.20\/month<\/strong>; Pro from $41.30\/month.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Small and mid-size stores that want ecommerce automation without Klaviyo\u2019s price. Compare in <a href=\"https:\/\/www.mailercloud.com\/blog\/omnisend-vs-klaviyo\">Omnisend vs Klaviyo<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-shopify-email-best-built-in-option\">4. Shopify Email \u2014 Best Built-In Option<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Shopify Email is built into your Shopify admin. Templates pull in your products and brand automatically, and you can set up basic automations such as abandoned checkout and welcome emails without installing anything.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can send up to 10,000 emails a month free, then pay $1 per 1,000 emails. That\u2019s very cheap for small stores.<\/p>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>Shopify Email Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Built into Shopify, nothing to install<\/li>\n    <li>10,000 emails a month free, then $1 per 1,000<\/li>\n    <li>Product blocks and brand styling built in<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>Shopify Email Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Basic segmentation and reporting<\/li>\n    <li>Fewer automation options than dedicated tools<\/li>\n    <li>Only works with Shopify<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> <strong>Free<\/strong> for 10,000 emails\/month; then $1 per 1,000 emails.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> New stores that want the simplest possible setup. If you also sell in person, our guide to <a href=\"https:\/\/www.mailercloud.com\/blog\/retail-email-marketing\">retail email marketing<\/a> covers Shopify POS.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-mailchimp-best-for-integrations-beyond-shopify\">5. Mailchimp \u2014 Best for Integrations Beyond Shopify<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Mailchimp has a Shopify app that syncs customers, orders and products, and supports abandoned cart emails. It\u2019s most worth considering if your other tools (booking, POS, CRM) already rely on Mailchimp. Standard includes Customer Journeys automation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On monthly billing, Essentials starts at $13\/month and Standard at $20\/month for 500 contacts, rising to $75 and $100 at 5,000. The free plan covers 250 contacts. See our <a href=\"https:\/\/www.mailercloud.com\/blog\/best-mailchimp-alternatives\">Mailchimp alternatives<\/a> for cheaper options.<\/p>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>Mailchimp Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>300+ integrations for the rest of your stack<\/li>\n    <li>Strong automation on Standard<\/li>\n    <li>Familiar, well-documented platform<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>Mailchimp Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Ecommerce data is less detailed than Klaviyo\u2019s<\/li>\n    <li>Expensive at 5,000+ contacts<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> Free (250 contacts); Essentials from <strong>$13\/month<\/strong>; Standard from $20\/month.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Stores whose other tools are already built around Mailchimp.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-mailerlite-best-design-for-small-stores\">6. MailerLite \u2014 Best Design for Small Stores<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">MailerLite has a clean editor, good templates, landing pages and popups, and a Shopify integration for syncing customers and running abandoned cart emails. It\u2019s a good middle ground between simple newsletters and full ecommerce platforms. We compare it head to head in <a href=\"https:\/\/www.mailercloud.com\/blog\/mailerlite-vs-mailchimp\">MailerLite vs Mailchimp<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On monthly billing, Comfort costs $19 at 1,000 subscribers, $49 at 5,000 and $89 at 10,000. The free plan covers 250 subscribers.<\/p>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>MailerLite Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Clean editor and good-looking templates<\/li>\n    <li>Popups and landing pages included<\/li>\n    <li>Shopify integration with abandoned cart emails<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>MailerLite Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Free plan limited to 250 subscribers<\/li>\n    <li>Fewer ecommerce analytics than Klaviyo or Omnisend<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> Free (250 subscribers); Comfort <strong>$19<\/strong> at 1,000, $49 at 5,000, $89 at 10,000.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Small stores that care about design and want simple automation.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7-privy-best-for-popups-and-list-growth\">7. Privy \u2014 Best for Popups and List Growth<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Privy started as a popup tool and is still best at list growth: spin-to-win wheels, exit-intent offers and free-shipping bars. It also sends email and SMS, including abandoned cart flows, from inside Shopify.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Plans start at $30\/month, with 250 free SMS credits included.<\/p>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>Privy Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Excellent Shopify popups and signup offers<\/li>\n    <li>Email and SMS flows built for Shopify<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>Privy Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Starts at $30\/month<\/li>\n    <li>Email features are simpler than Klaviyo or Omnisend<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> From <strong>$30\/month<\/strong> (includes 250 SMS credits).<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Stores focused on growing their list fast.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8-sender-best-free-plan-for-small-stores\">8. Sender \u2014 Best Free Plan for Small Stores<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Sender\u2019s free plan covers 2,500 subscribers and 15,000 emails a month, with popups and automation. It integrates with Shopify for customer sync and abandoned cart emails, and paid plans add SMS.<\/p>\n\n\n\n<div style=\"background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:24px 28px;margin:22px 0;box-shadow:0 2px 8px rgba(0,0,0,0.04);font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\">\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#c6f6d5;color:#22543d;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u2705<\/span>Sender Pros:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Large free plan: 2,500 subscribers<\/li>\n    <li>Popups and automation on the free plan<\/li>\n    <li>Low-cost paid plans with SMS<\/li>\n  <\/ul>\n  <p style=\"margin:0 0 12px 0;font-size:16px;font-weight:700;color:#1a202c;\"><span style=\"display:inline-block;background:#fed7d7;color:#742a2a;font-size:15px;padding:3px 9px;border-radius:6px;margin-right:8px;\">\u274c<\/span>Sender Cons:<\/p>\n  <ul style=\"margin:0 0 22px 0;padding-left:22px;color:#2d3748;font-size:14.5px;line-height:1.85;\">\n    <li>Smaller company with fewer integrations<\/li>\n    <li>Less advanced ecommerce reporting<\/li>\n  <\/ul>\n  <p style=\"margin:0;font-size:15px;color:#2d3748;padding:14px 16px;background:#f0f9ff;border-left:4px solid #2b6cb0;border-radius:6px;\"><span style=\"margin-right:6px;\">\ud83d\udcb0<\/span><strong>Pricing:<\/strong> Free (2,500 subscribers); Standard from <strong>$9\/month<\/strong> billed annually.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> New stores that want to stay free as long as possible.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"price-comparison-for-shopify-stores\"><span class=\"ez-toc-section\" id=\"Price_Comparison_for_Shopify_Stores\"><\/span>Price Comparison for Shopify Stores<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Starting prices from each vendor\u2019s pricing page on October 9, 2026.<\/p>\n\n\n\n<div style=\"max-width:100%;overflow-x:auto;margin:24px 0;border-radius:12px;box-shadow:0 4px 20px rgba(0,0,0,0.08);\"><table style=\"width:100%;border-collapse:collapse;background:#fff;min-width:600px;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;\"><thead><tr style=\"background:linear-gradient(135deg,#1e3a5f 0%,#2b6cb0 100%);\"><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;border-radius:12px 0 0 0;\">App<\/th><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;\">Free plan<\/th><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;\">Paid from<\/th><th style=\"padding:14px 16px;text-align:left;font-size:13px;font-weight:600;color:#fff;letter-spacing:0.4px;white-space:nowrap;border-radius:0 12px 0 0;\">Shopify connection<\/th><\/tr><\/thead><tbody><tr style=\"background:linear-gradient(90deg,#ebf8ff 0%,#fff 100%);border-left:4px solid #2b6cb0;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">Mailercloud<\/td><td style=\"padding:13px 16px;font-size:13px;color:#276749;font-weight:700;vertical-align:middle;\">1,000 contacts<\/td><td style=\"padding:13px 16px;font-size:13px;color:#276749;font-weight:700;vertical-align:middle;\">$10\/month (5,000 contacts)<\/td><td style=\"padding:13px 16px;font-size:13px;color:#276749;font-weight:700;vertical-align:middle;\">Zapier sync<\/td><\/tr><tr style=\"background:#f8fafc;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">Klaviyo<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">250 profiles<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$20\/month<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native, deep<\/td><\/tr><tr style=\"background:#fff;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">Omnisend<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">250 contacts<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$11.20\/month<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native, deep<\/td><\/tr><tr style=\"background:#f8fafc;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">Shopify Email<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">10,000 emails\/month<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$1 per 1,000 emails<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Built in<\/td><\/tr><tr style=\"background:#fff;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">Mailchimp<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">250 contacts<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$13\/month<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Shopify app<\/td><\/tr><tr style=\"background:#f8fafc;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">MailerLite<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">250 subscribers<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$19\/month (1,000)<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native app<\/td><\/tr><tr style=\"background:#fff;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">Privy<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">No<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$30\/month<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native app<\/td><\/tr><tr style=\"background:#f8fafc;border-bottom:1px solid #edf2f7;\"><td style=\"padding:13px 16px;font-size:13.5px;font-weight:700;color:#1a202c;vertical-align:middle;\">Sender<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">2,500 subscribers<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">$9\/month (annual)<\/td><td style=\"padding:13px 16px;font-size:13px;color:#4a5568;vertical-align:middle;\">Native app<\/td><\/tr><\/tbody><\/table><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-mailercloud-view-match-the-tool-to-your-stores-stage\"><span class=\"ez-toc-section\" id=\"The_Mailercloud_View_Match_the_Tool_to_Your_Stores_Stage\"><\/span>The Mailercloud View: Match the Tool to Your Store\u2019s Stage<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Under 1,000 customers, mostly newsletters:<\/strong> Shopify Email or Mailercloud\u2019s free plan. Spend your money on products and ads, not software. Our comparison of the <a href=\"https:\/\/www.mailercloud.com\/blog\/cheap-email-marketing\">cheapest email marketing services<\/a> shows prices at each list size.<\/li>\n\n\n<li><strong>1,000\u201310,000 customers, sending weekly:<\/strong> Mailercloud ($10 at 5,000) if you mainly send campaigns; Omnisend if abandoned cart and browse flows are your priority.<\/li>\n\n\n<li><strong>10,000+ customers with a big catalogue:<\/strong> Klaviyo, for its data and predictive segments.<\/li>\n\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Whichever you choose, set up the basics. Authenticate your sending domain with SPF, DKIM and DMARC as required by <a href=\"https:\/\/support.google.com\/a\/answer\/81126\" target=\"_blank\" rel=\"noopener nofollow\">Google<\/a> and <a href=\"https:\/\/senders.yahooinc.com\/best-practices\/\" target=\"_blank\" rel=\"noopener nofollow\">Yahoo<\/a> (see <a href=\"https:\/\/dmarc.org\/\" target=\"_blank\" rel=\"noopener nofollow\">dmarc.org<\/a>). Add a one-click unsubscribe (<a href=\"https:\/\/datatracker.ietf.org\/doc\/html\/rfc8058\" target=\"_blank\" rel=\"noopener nofollow\">RFC 8058<\/a>). Collect clear consent at checkout: email marketing to EU and UK customers needs opt-in under <a href=\"https:\/\/gdpr-info.eu\/\" target=\"_blank\" rel=\"noopener nofollow\">GDPR<\/a> and the ICO\u2019s <a href=\"https:\/\/ico.org.uk\/for-organisations\/direct-marketing-and-privacy-and-electronic-communications\/guide-to-pecr\/electronic-and-telephone-marketing\/electronic-mail-marketing\/\" target=\"_blank\" rel=\"noopener nofollow\">PECR rules<\/a>. For more ideas, read our guide to <a href=\"https:\/\/www.mailercloud.com\/blog\/email-marketing-for-ecommerce\">email marketing for ecommerce<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"frequently-asked-questions\"><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span>Frequently Asked Questions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"what-is-the-best-email-marketing-app-for-shopify\">What is the best email marketing app for Shopify?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Klaviyo is the best for large stores that need deep Shopify data, Omnisend is the best value for ecommerce automation, and Mailercloud is the cheapest for stores that mainly send newsletters ($10\/month for 5,000 contacts).<\/strong> Shopify Email is the simplest built-in option.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"is-shopify-email-free\">Is Shopify Email free?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Yes, up to 10,000 emails a month.<\/strong> After that it costs $1 per 1,000 emails.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"what-is-the-cheapest-email-marketing-for-shopify\">What is the cheapest email marketing for Shopify?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Shopify Email for small volumes, and Mailercloud for growing lists: free for 1,000 contacts and $10\/month for 5,000 with unlimited sends.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"does-mailchimp-work-with-shopify\">Does Mailchimp work with Shopify?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Yes. Mailchimp has a Shopify app that syncs customers, orders and products.<\/strong> Advanced flows like Customer Journeys need the Standard plan.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"does-mailercloud-integrate-with-shopify\">Does Mailercloud integrate with Shopify?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Yes, through Zapier.<\/strong> New Shopify customers are added to your Mailercloud lists automatically. Mailercloud doesn\u2019t have native abandoned cart triggers, so stores that depend on those flows should look at Klaviyo or Omnisend.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"which-shopify-email-app-has-the-best-free-plan\">Which Shopify email app has the best free plan?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Shopify Email (10,000 emails a month), Sender (2,500 subscribers) and Mailercloud (1,000 contacts and 12,000 emails a month).<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"final-verdict\"><span class=\"ez-toc-section\" id=\"Final_Verdict\"><\/span>Final Verdict<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">There\u2019s no single best email app for every Shopify store. <strong>Klaviyo<\/strong> is the most powerful, <strong>Omnisend<\/strong> offers the best value for ecommerce automation, and <strong>Shopify Email<\/strong> is the easiest place to start. If your store mainly sends newsletters, launches and promotions, <strong>Mailercloud<\/strong> costs the least as you grow: free for 1,000 contacts and $10\/month for 5,000.<\/p>\n\n\n\n<div style=\"background:#ebf4ff;border-radius:14px;padding:clamp(28px,3.6vw,40px) clamp(20px,3vw,36px);margin:36px 0;text-align:center;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;\">\n  <p style=\"margin:0 0 10px 0;font-size:clamp(20px,2.4vw,27px);line-height:1.25;letter-spacing:-0.015em;font-weight:400;color:#111827;\">Email your Shopify customers for $10 a month &mdash; <strong style=\"font-weight:800;\">try Mailercloud free<\/strong><\/p>\n  <p style=\"margin:0 0 20px 0;font-size:13.5px;color:#4a5568;\"><span style=\"color:#f6ad55;letter-spacing:1px;\">\u2605\u2605\u2605\u2605\u2605<\/span>&nbsp; 4.5\/5 on G2, Capterra &amp; Trustpilot &middot; Trusted by 35,000+ businesses<\/p>\n  <div style=\"display:flex;flex-wrap:wrap;gap:10px;justify-content:center;\">\n    <a href=\"https:\/\/app.mailercloud.com\/register?source=blog&amp;utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=listicle_shopify_email_marketing\" style=\"display:inline-block;background:#111827;color:#ffffff;font-size:15px;font-weight:600;text-decoration:none;padding:12px 26px;border-radius:999px;\" onmouseover=\"this.style.background='#2b6cb0'\" onmouseout=\"this.style.background='#111827'\">Start free with Mailercloud&nbsp;&nbsp;&rarr;<\/a>\n    <a href=\"https:\/\/www.mailercloud.com\/pricing\/?source=blog&amp;utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=listicle_shopify_email_marketing\" style=\"display:inline-block;background:transparent;color:#111827;font-size:15px;font-weight:600;text-decoration:none;padding:11px 24px;border-radius:999px;border:1.5px solid #111827;\">See pricing<\/a>\n  <\/div>\n  <p style=\"margin:14px 0 0 0;font-size:12.5px;color:#4a5568;\">Free for 1,000 contacts &middot; No credit card &middot; Unlimited sends on Premium<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Last updated: October 2026 | Pricing checked on October 9, 2026 | 10 min read Every Shopify store needs an email tool, but the right one depends on what you sell and how big your list is. A store doing $5 million a year needs predictive analytics and SMS. A new store with 800 customers [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":6272,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8 Best Email Marketing Apps for Shopify in 2026 (Compared)<\/title>\n<meta name=\"description\" content=\"Compare the best email marketing apps for Shopify: Klaviyo, Omnisend, Shopify Email, Mailercloud and more, on Shopify integration, automation and price.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Best Email Marketing Apps for Shopify in 2026 (Compared)\" \/>\n<meta property=\"og:description\" content=\"Compare the best email marketing apps for Shopify: Klaviyo, Omnisend, Shopify Email, Mailercloud and more, on Shopify integration, automation and price.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify\" \/>\n<meta property=\"og:site_name\" content=\"Mailercloud Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mailercloud\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-09T18:50:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-09T18:52:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2026\/10\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1260\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Shigha Tharayil\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/x.com\/shighatharayil?s=11\" \/>\n<meta name=\"twitter:site\" content=\"@mailercloud\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shigha Tharayil\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify\"},\"author\":{\"name\":\"Shigha Tharayil\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#\\\/schema\\\/person\\\/b50a79584a85269700251984a1dfdc97\"},\"headline\":\"8 Best Email Marketing Apps for Shopify in 2026 (Compared)\",\"datePublished\":\"2026-10-09T18:50:41+00:00\",\"dateModified\":\"2026-10-09T18:52:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify\"},\"wordCount\":2041,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png\",\"articleSection\":[\"Email marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify\",\"url\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify\",\"name\":\"8 Best Email Marketing Apps for Shopify in 2026 (Compared)\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png\",\"datePublished\":\"2026-10-09T18:50:41+00:00\",\"dateModified\":\"2026-10-09T18:52:48+00:00\",\"description\":\"Compare the best email marketing apps for Shopify: Klaviyo, Omnisend, Shopify Email, Mailercloud and more, on Shopify integration, automation and price.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#primaryimage\",\"url\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png\",\"contentUrl\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png\",\"width\":2400,\"height\":1260,\"caption\":\"Email Marketing Apps for Shopify\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/best-email-marketing-for-shopify#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"8 Best Email Marketing Apps for Shopify in 2026 (Compared)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/\",\"name\":\"Mailercloud Blog\",\"description\":\"Create And Implement Email Marketing Campaigns\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#organization\",\"name\":\"Mailercloud Blog\",\"url\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/footer_logo.png\",\"contentUrl\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/footer_logo.png\",\"width\":141,\"height\":30,\"caption\":\"Mailercloud Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/mailercloud\",\"https:\\\/\\\/x.com\\\/mailercloud\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/mailercloud\\\/\",\"https:\\\/\\\/www.instagram.com\\\/mailercloud\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCslSwv-TECN8rLvFM8wRlog\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/#\\\/schema\\\/person\\\/b50a79584a85269700251984a1dfdc97\",\"name\":\"Shigha Tharayil\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/tempImg-101x150.jpg\",\"url\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/tempImg-101x150.jpg\",\"contentUrl\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/tempImg-101x150.jpg\",\"caption\":\"Shigha Tharayil\"},\"description\":\"As a Marketing Director, I develop and implement marketing strategies, conduct market research, and manage a team of marketing professionals. With a successful track record of launching campaigns that drive revenue growth, I bring my marketing expertise to blog writing, creating engaging content that promotes the brand and its products\\\/services.\",\"sameAs\":[\"http:\\\/\\\/www.mailercloud.com\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/shigha-tharayil-84a7a09b\\\/\",\"https:\\\/\\\/x.com\\\/https:\\\/\\\/x.com\\\/shighatharayil?s=11\"],\"url\":\"https:\\\/\\\/www.mailercloud.com\\\/blog\\\/author\\\/shigha\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"8 Best Email Marketing Apps for Shopify in 2026 (Compared)","description":"Compare the best email marketing apps for Shopify: Klaviyo, Omnisend, Shopify Email, Mailercloud and more, on Shopify integration, automation and price.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify","og_locale":"en_US","og_type":"article","og_title":"8 Best Email Marketing Apps for Shopify in 2026 (Compared)","og_description":"Compare the best email marketing apps for Shopify: Klaviyo, Omnisend, Shopify Email, Mailercloud and more, on Shopify integration, automation and price.","og_url":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify","og_site_name":"Mailercloud Blog","article_publisher":"https:\/\/www.facebook.com\/mailercloud","article_published_time":"2026-10-09T18:50:41+00:00","article_modified_time":"2026-10-09T18:52:48+00:00","og_image":[{"width":2400,"height":1260,"url":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2026\/10\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png","type":"image\/png"}],"author":"Shigha Tharayil","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/x.com\/shighatharayil?s=11","twitter_site":"@mailercloud","twitter_misc":{"Written by":"Shigha Tharayil","Est. reading time":"10 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#article","isPartOf":{"@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify"},"author":{"name":"Shigha Tharayil","@id":"https:\/\/www.mailercloud.com\/blog\/#\/schema\/person\/b50a79584a85269700251984a1dfdc97"},"headline":"8 Best Email Marketing Apps for Shopify in 2026 (Compared)","datePublished":"2026-10-09T18:50:41+00:00","dateModified":"2026-10-09T18:52:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify"},"wordCount":2041,"commentCount":0,"publisher":{"@id":"https:\/\/www.mailercloud.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#primaryimage"},"thumbnailUrl":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2026\/10\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png","articleSection":["Email marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify","url":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify","name":"8 Best Email Marketing Apps for Shopify in 2026 (Compared)","isPartOf":{"@id":"https:\/\/www.mailercloud.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#primaryimage"},"image":{"@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#primaryimage"},"thumbnailUrl":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2026\/10\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png","datePublished":"2026-10-09T18:50:41+00:00","dateModified":"2026-10-09T18:52:48+00:00","description":"Compare the best email marketing apps for Shopify: Klaviyo, Omnisend, Shopify Email, Mailercloud and more, on Shopify integration, automation and price.","breadcrumb":{"@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#primaryimage","url":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2026\/10\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png","contentUrl":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2026\/10\/Featured-Image-Email-Marketing-Apps-for-Shopify-selection.png","width":2400,"height":1260,"caption":"Email Marketing Apps for Shopify"},{"@type":"BreadcrumbList","@id":"https:\/\/www.mailercloud.com\/blog\/best-email-marketing-for-shopify#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mailercloud.com\/blog\/"},{"@type":"ListItem","position":2,"name":"8 Best Email Marketing Apps for Shopify in 2026 (Compared)"}]},{"@type":"WebSite","@id":"https:\/\/www.mailercloud.com\/blog\/#website","url":"https:\/\/www.mailercloud.com\/blog\/","name":"Mailercloud Blog","description":"Create And Implement Email Marketing Campaigns","publisher":{"@id":"https:\/\/www.mailercloud.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mailercloud.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.mailercloud.com\/blog\/#organization","name":"Mailercloud Blog","url":"https:\/\/www.mailercloud.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mailercloud.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2025\/02\/footer_logo.png","contentUrl":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2025\/02\/footer_logo.png","width":141,"height":30,"caption":"Mailercloud Blog"},"image":{"@id":"https:\/\/www.mailercloud.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/mailercloud","https:\/\/x.com\/mailercloud","https:\/\/www.linkedin.com\/company\/mailercloud\/","https:\/\/www.instagram.com\/mailercloud\/","https:\/\/www.youtube.com\/channel\/UCslSwv-TECN8rLvFM8wRlog"]},{"@type":"Person","@id":"https:\/\/www.mailercloud.com\/blog\/#\/schema\/person\/b50a79584a85269700251984a1dfdc97","name":"Shigha Tharayil","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2025\/05\/tempImg-101x150.jpg","url":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2025\/05\/tempImg-101x150.jpg","contentUrl":"https:\/\/www.mailercloud.com\/blog\/wp-content\/uploads\/2025\/05\/tempImg-101x150.jpg","caption":"Shigha Tharayil"},"description":"As a Marketing Director, I develop and implement marketing strategies, conduct market research, and manage a team of marketing professionals. With a successful track record of launching campaigns that drive revenue growth, I bring my marketing expertise to blog writing, creating engaging content that promotes the brand and its products\/services.","sameAs":["http:\/\/www.mailercloud.com","https:\/\/www.linkedin.com\/in\/shigha-tharayil-84a7a09b\/","https:\/\/x.com\/https:\/\/x.com\/shighatharayil?s=11"],"url":"https:\/\/www.mailercloud.com\/blog\/author\/shigha"}]}},"_links":{"self":[{"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/posts\/6252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/comments?post=6252"}],"version-history":[{"count":3,"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/posts\/6252\/revisions"}],"predecessor-version":[{"id":6273,"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/posts\/6252\/revisions\/6273"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/media\/6272"}],"wp:attachment":[{"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/media?parent=6252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/categories?post=6252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mailercloud.com\/blog\/wp-json\/wp\/v2\/tags?post=6252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}