Mailercloud lets you segment your audience into smaller groups based on different criterias like interests, place, gender, subscriber status etc. Send them personalised and targeted emails. Know customer interaction and improve audience engagement by segmentation.
With Mailercloud you can also narrow your segments by layering more than one conditions or criterias for making a segment.
Segmentation can be done on any basis. Based on the language, location, behaviour, gender , even by comparing from where they reached the signup form.
The major conditions you can select in Mailercloud are subscription status , email verified , email rating, email address , domain , country , city , state , salary , operating system , device , department , subscriber opened etc
Fill in all these important details regarding your contact list.
If you are selecting any other option other than adding individual contacts, you should Map the columns in your file to the contact properties.
That is to match the given details of the contact with the attribute they belong to. That is if the row indicates a contact’s first name, set the matching attribute as First name.
Just press save once you have completed selecting the lists and explained the conditions, your segment is created. Now you can send targeted and personalised emails to all your segments.