Anti Spam Policy

Anti-Spam Policy

The email must be clear about its intentions. For example, an email for advertising purpose must not feel like a personal mail. The message must carry the accurate physical postal address of the sender and must come along with an unsubscribe option. The requests received must be taken into account within 10 working days. The law also clearly points out that even if you hire a third party to handle your email marketing,you would still abide to the legal responsibilities. The company whose product is promoted in the message and the company which actually manages the message may be held legally responsible.

Here's a summary of CAN SPAM's important requirements:

  • Never use false or misleading header for information:Your – 'From To', 'Reply To' and routing information containing the originating domain name and email address must be accurate and identifiable to the route of the message origin.
  • Don’t try to use deceptive subject lines:The subject line of the email must be able to accurately reflect the content of the message.
  • Identify the message as an advertisement:The law has provided various margins to carry out advertising mails. Hence it must be clearly specified that your message is an advertisement.
  • Reveal your location to recipients:Your message must show your physical postal address of the host. This can be your present street address with a postbox or a private mailbox number under Postal Service regulations.
  • Tell recipients the way to opt out receiving future email from you:Recipients must be clearly briefed on how to unsubscribe or not receive email any more. The same must be given in simple language so that even an ordinary person can understand. Provide a return email address or any other Internet based facility to allow recipients to communicate with ease. Ensure that the spam filter cannot stop messages which contain opt-out requests.

Complaint Procedure

All Mailercloud customers are bound, by law, for following these guidelines. If you send an unexpected email to a Mailercloud customer, please let us know immediately, and also kindly understand the steps you have to follow:

You may click on the unsubscribe link provided spam mail. Then, contact our support team and request to take you off from all potential emails that has been sent via Mailercloud. In case you receive spam from one of our customers, please make sure to contact us at

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