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New Gmail Protections for a Safer Inbox: How Google is Making Email More Secure for Gmail Users
Email marketing

New Gmail Protections for a Safer Inbox: How Google is Making Email More Secure for Gmail Users

In February 2024, Google announced significant updates to Gmail's security protocols, focusing on enhancing email authentication to better protect users from spam, phishing, and spoofing. With an ever-incr...

Email Marketing for Higher Education 101

Hemanti Pradhan

Email Marketing for Higher Education 101

The higher education industry contrasts with others; in that, it offers intangible academic service...

Leverage the Combined Power of Email Automation & Personalisation

Hemanti Pradhan

Leverage the Combined Power of Email Automation & Personalisation

Many marketers believe that implementing automation and personalisation at the same time is impossi...

Drive Customer Engagement & Holiday Sales with Email Marketing

Hemanti Pradhan

Drive Customer Engagement & Holiday Sales with Email Marketing

The pandemic and the post-pandemic scenario led to intensifying the digital transformation dramatic...

The Future Of Email Marketing And How To Prepare For Upcoming Changes

Hemanti Pradhan

The Future Of Email Marketing And How To Prepare For Upcoming Changes

The past year has been phenomenal for e-commerce as the world has realized just how feasible switch...

How to make qualified leads with content that converts

Dona

How to make qualified leads with content that converts

One of the most effective ways to promote on the internet is through content. It eventually leads t...

Importance of personalised emails that gets 3x more opens

Dona

Importance of personalised emails that gets 3x more opens

Email personalisation is an effective email marketing strategy that uses personal information of cu...

A Complete Guide To How Email A/B Testing Works?

Dona

A Complete Guide To How Email A/B Testing Works?

A successful email is not a 10-minute work! It takes hours, days and weeks.  Creating a...

Email marketing trends and best practices through the COVID-19 pandemic – 2021

Arko

Email marketing trends and best practices through the COVID-19 pandemic – 2021

Months after the world was gripped with the outbreak of the COVID-19 pandemic, we again find oursel...

Email content best practices to earn conversions

Arko

Email content best practices to earn conversions

If you are in search of a way to connect with your audience on a very powerful level, your email co...

How to boost sales with email automation on Mailercloud?

Arko

How to boost sales with email automation on Mailercloud?

Imagine it’s the year 2000 and the air is ripe with news of the dot com bubble burst. People around...

The Top 10 Really Good Newsletter Best Practises For emails

Dona

The Top 10 Really Good Newsletter Best Practises For emails

Email newsletters are used to inform subscribers about recent news, announcements, giving customers...

Top 10 subject line types to boost your email open rates

Dona

Top 10 subject line types to boost your email open rates

Subject lines are the first impression you make. And it is so much more important than the content ...

Mastering Email Autoresponder: The Best Tool for Effective Email Marketing

Arko

Mastering Email Autoresponder: The Best Tool for Effective Email Marketing

Email autoresponders are an essential tool for any successful email marketing campaign. These autom...

The importance of GDPR data protection policy

Arko

The importance of GDPR data protection policy

The General Data Protection Regulation or the GDPR is a body of data protection policy rules and re...

Maximize Your Email Marketing ROI in 2024: Tips and Statistics to Improve Campaign Performance

Arko

Maximize Your Email Marketing ROI in 2024: Tips and Statistics to Improve Campaign Performance

Marketing is a powerful tool for businesses to with their audience and drive conversions. However, ...