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Why and How to Get a Verified Gmail Blue Tick or Blue Checkmark?
Email marketing

Why and How to Get a Verified Gmail Blue Tick or Blue Checkmark?

In today's digital world, where online scams and impersonation are prevalent, establishing trust and credibility as a brand or individual is paramount. Like social media platforms like Twitter and Meta, Gm

8 Tips For Writing Email Marketing Copy That Converts To Business

Guest Contributor

8 Tips For Writing Email Marketing Copy That Converts To Business

Writing email marketing copy is an art. You need to understand your target audience, their pain poi

Why does Online Marketing Need a Valuable Partner like Email Marketing?

Hemanti Pradhan

Why does Online Marketing Need a Valuable Partner like Email Marketing?

The rate of technology advancement and the number of channels available to online marketers today i

How Effective is CTA in Email Marketing?

Hemanti Pradhan

How Effective is CTA in Email Marketing?

CTA in email marketing works more like the finale of a gripping story mentioned in the email body.

Automated Welcome Emails: Encash the Initial Success of Customer Onboarding

Hemanti Pradhan

Automated Welcome Emails: Encash the Initial Success of Customer Onboarding

All toil done for attracting a lead turns into success with the lead signing-up, subscribing or mak

Key Email Marketing Metrics other than Open Rate

Hemanti Pradhan

Key Email Marketing Metrics other than Open Rate

Email is a very adaptable marketing channel that, when used properly, can be extremely powerful.&nb

Bulk Email Marketing: How to Ensure that the Emails Reach the Inbox?

Hemanti Pradhan

Bulk Email Marketing: How to Ensure that the Emails Reach the Inbox?

Bulk email is an important component of any digital marketing campaign. It can considerably aid in

Webforms: Powerhouse for Lead Generation

Hemanti Pradhan

Webforms: Powerhouse for Lead Generation

61% of B2B businesses quote that the biggest challenge for them is to generate high-quality leads.

Decoding the Power of Email Personalisation: Importance, Benefits & Applicability

Hemanti Pradhan

Decoding the Power of Email Personalisation: Importance, Benefits & Applicability

Email marketing has become synonymous to a staple in day-to-day lives, be it personal or profession

What Causes Emails to Go to the Spam Folder?

Hemanti Pradhan

What Causes Emails to Go to the Spam Folder?

Spam folder is a black hole for the emails and email marketers dread that a lot. Emails landing int

Free online web form builder to increase your lead conversion

Arko

Free online web form builder to increase your lead conversion

You must have filled up forms when shopping online or for registering for a service online; not onc

How to Improve the Success Rates of Email Marketing Campaigns with the Use of ‘Words’

Hemanti Pradhan

How to Improve the Success Rates of Email Marketing Campaigns with the Use of ‘Words’

The inbox can truly become a battlefield, with fierce competition to gain the user's attention.

How to get GDPR Consent for Marketing

Guest Contributor

How to get GDPR Consent for Marketing

In an increasingly privacy-conscious world, compliance with regulations like the General Data Prote

The Anatomy of Email Bounce Rate: What is it? How to Reduce it for Better Email Deliverability?

Hemanti Pradhan

The Anatomy of Email Bounce Rate: What is it? How to Reduce it for Better Email Deliverability?

Everyone actively present in the digital and email marketing landscape is well aware of the enormou

Email Reputation and Sender Score: What, Why and How to Improve Them?

Hemanti Pradhan

Email Reputation and Sender Score: What, Why and How to Improve Them?

Email marketing as a channel has matured over time, much like the rest of the digital marketing lan

Top 9 Email Marketing Trends That May Reign The Year 2022

Hemanti Pradhan

Top 9 Email Marketing Trends That May Reign The Year 2022

As the year 2021 comes to an end and businesses look forward to 2022 with new hopes, many of them w