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Webforms: Powerhouse for Lead Generation

Hemanti Pradhan

Webforms: Powerhouse for Lead Generation

61% of B2B businesses quote that the biggest challenge for them is to generate high-quality leads. ...

Decoding the Power of Email Personalisation: Importance, Benefits & Applicability

Hemanti Pradhan

Decoding the Power of Email Personalisation: Importance, Benefits & Applicability

Email marketing has become synonymous to a staple in day-to-day lives, be it personal or profession...

13 Reasons Why Your Emails Go in the Spam Folder and How to Avoid It

Hemanti Pradhan

13 Reasons Why Your Emails Go in the Spam Folder and How to Avoid It

This article dives into the common reasons your emails might be landing into the spam folder instea...

Free online web form builder to increase your lead conversion

Arko

Free online web form builder to increase your lead conversion

You must have filled up forms when shopping online or for registering for a service online; not onc...

How to Improve the Success Rates of Email Marketing Campaigns with the Use of ‘Words’

Hemanti Pradhan

How to Improve the Success Rates of Email Marketing Campaigns with the Use of ‘Words’

The inbox can truly become a battlefield, with fierce competition to gain the user's attention. ...

How to get GDPR Consent for Marketing

Guest Contributor

How to get GDPR Consent for Marketing

In an increasingly privacy-conscious world, compliance with regulations like the General Data Prote...

The Anatomy of Email Bounce Rate: What is it? How to Reduce it for Better Email Deliverability?

Hemanti Pradhan

The Anatomy of Email Bounce Rate: What is it? How to Reduce it for Better Email Deliverability?

Everyone actively present in the digital and email marketing landscape is well aware of the enormou...

Email Reputation and Sender Score: What, Why and How to Improve Them?

Hemanti Pradhan

Email Reputation and Sender Score: What, Why and How to Improve Them?

Email marketing as a channel has matured over time, much like the rest of the digital marketing lan...

Top 9 Email Marketing Trends That May Reign The Year 2022

Hemanti Pradhan

Top 9 Email Marketing Trends That May Reign The Year 2022

As the year 2021 comes to an end and businesses look forward to 2022 with new hopes, many of them w...

Email Marketing for Higher Education 101

Hemanti Pradhan

Email Marketing for Higher Education 101

The higher education industry contrasts with others; in that, it offers intangible academic service...

Leverage the Combined Power of Email Automation & Personalisation

Hemanti Pradhan

Leverage the Combined Power of Email Automation & Personalisation

Many marketers believe that implementing automation and personalisation at the same time is impossi...

Drive Customer Engagement & Holiday Sales with Email Marketing

Hemanti Pradhan

Drive Customer Engagement & Holiday Sales with Email Marketing

The pandemic and the post-pandemic scenario led to intensifying the digital transformation dramatic...

How to make qualified leads with content that converts

Dona

How to make qualified leads with content that converts

One of the most effective ways to promote on the internet is through content. It eventually leads t...

The Future Of Email Marketing And How To Prepare For Upcoming Changes

Hemanti Pradhan

The Future Of Email Marketing And How To Prepare For Upcoming Changes

The past year has been phenomenal for e-commerce as the world has realized just how feasible switch...

How to boost sales with email automation on Mailercloud?

Arko

How to boost sales with email automation on Mailercloud?

Imagine it’s the year 2000 and the air is ripe with news of the dot com bubble burst. People around...